Friday, February 17, 2012

Green Business Expands in CT and across the Globe.


Green Business Expands in CT and across the Globe.

Great article in The Bristol Observer today about The BIOS OrganizationThe Watercar and The Green Marketing Company!

A company that is concerned with helping other companies do well, is headed to Bristol, with its dual business model of marketing and energy efficiency. Steve Schappert is no stranger to everything “green.” He has an extensive background in energy efficiency, and knowledge of
making green profitable. Schappert has been a contractor, an energy builder, a broker, and has been recognized across the country

He has been on the segment “Going Green” on NBC, has been a guest speaker around the country, and has had $1.3 billion worth of projects underway, just before the market crashed
in 2008. He had no life savings, no health insurance, and a building, The BIOS Center, that was in the middle of construction. 

The BIOS Organization is best described as a “green social business enterprise,” which Schappert explains as “the offspring of a nonprofit and a for-profit, that was raised by Mother
Nature.” The BIOS Organization, he said, strives to create a balance between sustainability and profit, for inspiration on healthy living and future generations. Get the full story below

Tuesday, November 22, 2011

The Green Marketing Company

The Green Marketing Company
We specialize in creating caring, passionate, affordable marketing campaigns that nurture your customers and help you business grow. The best news is we start working for free. Contact us today for a free consultation and $100 GOOGLE advertising just for saying hello. Thanks! http://thegreenmarketingcompany.com/

Wednesday, May 18, 2011

Organic Fruit Essence Water: A whole new category of beverage, available only from Pink Monkey Water!

Organic Fruit Essence Water: A whole new category of beverage, available only from Pink Monkey Water!


Twist the cap and you smell organic fruit fragrance, your taste buds think they are being indulged, but there are no sweeteners, no calories, no preservatives, nothing artificial at all and it comes in a biodegradable bottle, with a portion of the proceeds going to children's charities! http://PinkMonkeyWater.biz

Monday, January 25, 2010

Organic definition

"The organic movement broadly refers to the organizations and individuals involved worldwide in the promotion of organic farming, which they believe to be a more sustainable mode of agriculture. Its history goes back to the first half of the 20th century, when modern large-scale agricultural practices began to appear.

The organic movement began in the early 1900s in response to the shift towards synthetic nitrogen fertilizers and pesticides in the early days of industrial agriculture. It lay dormant for many years, kept alive by a relatively small group of ecologically minded farmers. These farmers came together in various associations: Demeter International of Germany, which encouraged biodynamic farming and began the first certification program, the Soil Association of the United Kingdom, and Rodale Press in the United States, along with others. In 1972 these organizations joined to form the International Federation of Organic Agriculture Movements (IFOAM). In recent years, environmental awareness has driven demand and conversion to organic farming. Some governments, including the European Union, have begun to support organic farming through agricultural subsidy reform. Organic production and marketing have grown at a fast pace.

The term “organic” can be broadly described as food grown without the assistance of man-made chemicals (businesssweek.com). The beginnings of the organic movement can be traced back to the beginning of the 1800s. In 1840 Justus Von Liebig developed a theory of mineral plant nutrition. Liebig believed that manure could be directly substituted for mineral salts. Many years later in 1910, preceding the First World War, chemists Fritz Haber and Carl Bosh developed an ammonia synthesis process, making use of nitrogen from the atmosphere. This form of ammonia had already been used to manufacture explosives, so after the war, it was implemented into the fertilization of agriculture.

The organic movement is truly not as new as we all tend to believe it is. Organic food was initially seen as a fad observed by the eccentric few, however today it has become more widespread. “Organics have come to represent a safe house in a disturbing world where food quality and safety are constantly under siege” (Blythman). Today, we see whole foods stores as integral parts of the grocery shopping market, specifically, whole foods, wild oats, and others.

Specifications for what may be classified as "organic" food may vary by location. For all intents and purposes, the following quote from USDA.gov presents a fair structure for the movement.

“What is organic food? Organic food is produced by farmers who emphasize the use of renewable resources and the conservation of soil and water to enhance environmental quality for future generations. Organic meat, poultry, eggs, and dairy products come from animals that are given no antibiotics or growth hormones. Organic food is produced without using most conventional pesticides; fertilizers made with synthetic ingredients or sewage sludge; bioengineering; or ionizing radiation. Before a product can be labeled ‘organic,’ a Government-approved certifier inspects the farm where the food is grown to make sure the farmer is following all the rules necessary to meet USDA organic standards. Companies that handle or process organic food before it gets to your local supermarket or restaurant must be certified, too.”

According to ResearchWikis.com, the purchasing of organic food stuffs in has risen every year since 1990 to latest record breaking year. Purchasing continues to gain among all income groups and races, and is gaining the most ground with women ages 25-35, white, & married demographic.

One of the pioneers was John Battendieri.

Battendieri pressed his first batch of "Mr. Natural" apple juice in 1972, making it one of the first packaged organic products. [1]


Organic Companies

The recent interest in the organic industry has sparked the interest of many business. Among these businesses are large companies that seek to distribute many products in large amounts to the American public. The organic market is now a 14 billion dollar a year industry, that continues to grow especially from large corporations such as Wal-Mart that are now offering organic choices to their customers[2]. Other companies leading the organic revolution include food companies such as; General Mills and Kraft that are making the switch to offer more organic option for customers. Along with major companies now offering more organic choices many large companies are buy up smaller already established organic companies such as Earth’s Best, Rice Dream soy milk, Garden of Eatin', Celestial Seasonings and Health Valley. By having large companies buy up the already established smaller organic companies it exposes these companies to the popular culture, therefore making them popular because they are in large quantities.



Organic Cosmetics

Cosmetic products that are made with organic ingredients are made without the use of harsh chemicals like pesticides, herbicides, fungicides, and fertilizers. The Environment Protection Agency (EPA) approved pesticides to be used long before research was done that now has linked these chemicals to cancer, and other diseases. Many manufacturers are misleading when it comes to labels on the back of organic cosmetics. For example, manufacturers may use the word "organic" its scientific meaning of “containing carbon.”

In order for cosmetics to truly be organic, the Organic Consumers Association suggests that all the cleaning and conditioning ingredients be made from organic materials, the manufacturing process should be simple and ecological, and non-agricultural water like floral water or botanical water should not be used.

Organic farming

Organic farming methods have proven to be more effective than many conventional farmers realized, but they are still placed at a relative disadvantage by their lack of synthetic nitrogen. Thus they rely on price premiums, but these price premiums often allow them to reap higher profits than conventional farms."  August 2008 Wikipedia  Learn More on Wikipedia.

Sunday, August 23, 2009